Eric Baird

Managing Broker- Leasing Consultant BRE: 01879389

(415) 999-3203 Mobile

(415) 236-6116 Office

rent@relisto.com

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Bio

Eric Baird is the Managing Broker of ReLISTO, a San Francisco and Bay Area property management and leasing firm focused on landlord representation. Before entering real estate, Eric served as a firefighter and registered nurse, where he led the implementation of information systems that improved operational performance within emergency departments nationwide.

That background shaped his disciplined, systems-driven approach to property management.

Eric founded ReLISTO to represent landlords with precision, compliance expertise, and strategic leasing oversight. The firm specializes in rent-controlled properties, multifamily buildings, apartments, condominiums, and rental homes throughout San Francisco and the Bay Area.

As a rental property owner himself, Eric trains his team to think from the landlord’s perspective — prioritizing asset protection, qualified tenant placement, regulatory compliance, and long-term portfolio performance.

Eric is a California Registered Nurse, a San Francisco Apartment Association Leasing Agent of the Year, a Black Belt in Seibukan Jujutsu, and a former nonprofit whitewater raft guide — a background that reflects discipline, leadership, and service.

Landlords seeking representation grounded in ownership perspective and operational rigor can contact Eric directly.

Reviews

I had a terrific experience when I engaged Relisto to rent a high-end single family house for me. It was in the depths of the COVID-induced rental slump (Jan 2021) and they found a great tenant in less than 2 weeks at a pre-pandemic rate. Jackie and Eric were laser focused marketing and showing my property (in-person and virtually). They were thorough and methodical in vetting the tenants and, as this was a newly renovated house, they were mindful of finding someone who would keep it in top condition. They treated the tenants with respect which assured that my relationship with them got off on the right foot. This was my first time as a landlord, so Eric and Jackie spent a great deal of time going through the ins and outs of being a landlord in SF - from whether to allow pets to rent control to responsibility for utilities. They kept me well informed during the process and were all over this - nothing fell through the cracks. After the tenants moved in, they checked in with me to make sure everything was going smoothly. Thank you Jackie and Eric!

Art W.

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I had a great experience using Eric and ReLISTO to find a tenant for my downstairs flat. I was reluctant to rent given the fact I live upstairs and had concerns about what kind of tenants were below me.

Eric listened closely to my concerns, asked questions, and set out to find me tenants. He must have taken 20 or 30 prospects through the property, called frequently to report results of the walk-throughs, and advised on asking price adjustments his experience and high tech research suggested I needed to make.

It took a couple of months but I have kind, respectful tenants at a rental rate I'm happy with.

Eric is a smart, insightful, experienced agent who I felt truly had my best interests driving his efforts. I found it hard to believe how much time he spent directly with me, let alone what was going on that I didn't know about. He saved me countless hours dealing with people, trying to figure it out, and is well worth his fee.

John M.